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#STOPTHECRASH - Latin American launch
#STOPTHECRASH - Latin American launch

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Active Safety Campaign Gathers Momentum in Latin America

Chief Executive of Thatcham Research, Peter Shaw welcomed the continuing efforts to promote life-saving crash avoidance technologies across the globe, as the #STOPTHECRASH partnership hosted its Latin America Launch.

“Whilst vehicle manufacturers continue to innovate, it’s imperative that all corners of the globe have access to these potentially life-saving vehicle technologies. We’ve already seen the positive effect that the fitment of active safety technologies like Electronic Stability Control and Autonomous Emergency Braking can bring and any initiative to implement safety regulations globally and spread the benefit is of course hugely welcome,” said Peter.

The launch event in the Chilean capital,Santiago follows the campaign hitting a significant milestone in April this year, with the adoption of a United Nations (UN) Resolution specifically inviting member states to adopt active safety systems as standard.

As partners of the Global NCAP led #STOPTHECRASH partnership, Thatcham Research are bringing their vehicle safety expertise to bear in promoting advanced vehicle safety technologies and supporting the UN’s Global Goals for sustainable development and the Decade of Action for Road Safety.

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Thatcham Research

Safer cars, fewer crashes...

As the UK's only insurer funded automotive research centre, Thatcham Research enjoy a wide remit at the forefront of the latest vehicle technology. Thatcham's leading work in vehicle safety and security has a vital role in shaping the designs of new vehicles, whilst the centre is also seen as a key industry player at the forefront of driving standards in vehicle body repair.

Thatcham's Crash Laboratory is the only official UK crash testing centre for consumer safety body Euro NCAP and are viewed as a centre of excellence when it comes to active vehicle safety, particularly the evaluation of new Advanced Driver Assist Systems (ADAS) which provide the foundation for future vehicle autonomy.

Enjoying an increasingly global influence in both the insurance and automotive sectors, Thatcham Research expertise is in great demand with a range of opinion leaders being regularly asked to provide their experience and know-how at high profile events and in the media, living up to their reputation as ‘Experts in Safety, Security and Crash Repair’.

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